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A 5 page APA original document in MS-Word describing the Network and your workflow for your (imaginary) Data Analytics company.

You should include a Network Diagram and a Workflow Diagram ( or Dataflow Diagram ).

{my imaginary company in attach file}


Data analytics on sports

Student Name

Institution Name



Data analytics on sports


The field in which the firm will deal will be related to sports.


The significance of analytics in sports:

The mechanism in which the data is being collected, retained, processed, analyzed, and being reported has changed because of the evolution in the technologies. The change is not just limited for facilitation of collection and analysis, but it has also become easy to understand and implement the information which can be gained through the modern mechanism. The range of the utility of the analysis is not just limited to science or commerce field. In fact, its utility has even reached the field of arts, psychology, even sports, etc. the scope of sports analytics has increased due to the commercialization of the sports. Many companies are interested to invest in the sports. There are many examples which can be examined for the sport’s significance. Firms are providing sponsorship for the sports teams, clubs, and leagues. Football, rugby, baseball clubs and cricket leagues are the brightest examples of the way in which the money is following in huge amount in the sports field.

The high investment in sports has increased competition in this field as well. Teams are doing a lot of researches to train their players according to their rivals. Sports teams and organizations are working to make themselves attractive enough to get sponsorships and to get maximum winnings for themselves.

The tools and mechanisms which can be used through the analyzed data have changed the way in which the world proceeds. The analytics can be very beneficial for the sportsman training, for example, during training they can use their prior footage to identify the weak points of their playing styles. They can also identify the points or playing styles, which causes them fatigue during the game.

Before the involvement of research in the sports, it as just game, but as the games are getting international, the demand for the check and balance are also increasing. Just the data is not necessary, teams or clubs need coaches which can make them easily understandable the analysis presented. The analytics in the sports field is emerging and it is profitable as well. It is expected that the sports analytics will reach $4 billion till 2022. Earning through sports data will be enough to run the whole organization for this purpose. Full-time employees will be appointed to run the firm.

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Services provided:

The services which will be provided by our sports firm will range from training to management purposes. The purpose of the organization is to assist, advice the sports organizations, and to relieve them from the problems they are facing. The major purpose of our firm is to make your team not just winning, but to define the best practices for the team, which has long term positive effects of the performance of the team. The collective services which are provided by our firm are:

  • Our firms provide marketing and positioning facilities to our clients. This involves promoting the team to that position which just not make the positive image in the mind of viewers but also make a strong image in front of investors and contributors.
  • It is also our responsibility to attract viewers for the competitions and how the relations should be build and keep it strong in the mind of other partners.
  • Media consultations and coordination is one of the major function of our firm. We provide media coverage to the team coaches for the sake of research and development in the team. Through which they can seek the points where the working can be done.
  • Schedule coordination and time management are also one of our firm’s function. Through the analysis of the past data, our firm will manage the activities of our client’s services.
  • Social media support, through this function clients will have insight into the demand of the fans of the players. Promotional strategies will be made for the clients to position them on social media effectively. The social media has a huge influence on the psyche of the fans, so it has become important to control PR of the sportsman on the social media platform.
  • Through our function which involves the services providence to the sportsmen who have retired for the sports, PR of the ex-sportsman can also be maintained and developed with the passage of time.
  • Through the fan services, data will be collected regarding the fans emotionally attached to a player or a team, who can be targeted to get effective and efficient results. For example, a wrestler needs to know about the demographics of his fans. Then it will be our job to provide him with perfect and useable, analyzed data.


Data collection mechanisms:

The data analytics importance in sports field is increasing day by day. But the analysis of the data can never be an easy task to do. There is a large amount of work that is required to be done for perfect data analytics, the purpose is to benefit the client. For this objective following steps will be taken:

  • The complete department for coverage is to be made, the function of this department will make sure the complete and coverage of the performance of the players. And they will be responsible for the data keeping as well. Because the analysis will be done on the historical data of each individual player. The coverage will be of 3-point shooting.
  • Graphics will be outsourced to provide the client with the graphical representation of the anticipation of the games based on the data collected. This will be done to provide customers with augmented reality. For example, the effects of the changes on the player performance can be noticed through artificial intelligence being used.
  • Analytics engines will be installed in the facility, which will be made of IBM. The engines will help to analyze data collected regarding some specific personality. The type of the data is not just the information given, but it will also analyze and collect data from the videos as well. This engine will work on artificial intelligence.
  • Specialized sportsmen will also be hired for the purpose of providing counseling and managerial services. Such experts will also be useful in passing analysis where the data will not be enough to help make judgment possible for analytics engines.
  • The marketing department will also be established, which will perform marketing services for the clients. As it is very important for any sports team nowadays to maintain their positive image in the mind of the viewers, this department will be responsible for this. And the collection of marketing data will be extracted with the help of the third party.


Target customers:

The users of the data analysis are the parties which are directly or indirectly participating in sports activities. The target customers are:

  • The business firms which for the promotional purpose need to invest in the tournaments and leagues. Our firm will provide a consultation based on the analyze data created by the firm mechanism. This will direct the investors where their sponsorship will bring the popularity of their brand. Even the data can be used to guide them, regarding the sponsorship of the individual player as well.
  • Sports channel can also be the user of the data because to provide the viewers with the results and analysis, our services will be worthy for them to consider.
  • Sports teams can also get data from our firm to improve their performance. They can also get data analysis in the form of augmented reality, which will give them the in-house practical reality of the players.
  • Other partners can also get data to make their decision making regarding sports activities more strong. Like broadcasters can get to data to judge whether they should bid for the league or not. They will consider the number of viewers of the event. Other suppliers such as logistics of the playground or arena can also get data to make decision that how much the crowd will be coming and what they should do make the event well managed.


Reports to the customers:

Our firm has a successful history, and still contains a good relation with our clients and partners. Our success can be judged by our performance in the past years.


Future prospects:

Our firm is looking forward to making our mechanism more advanced and the machinery used should be modern enough to satisfy the demand of the clients.’

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