Marketing Communication Assignment | Homework Help Websites
Answer one (1) of the following:
* Critically evaluate the role of semiotics in the construction of marketing communications.
* Discuss the role of brands in consumers’ lives.
* To what extent are marketing communications managers creative? Discuss.
* Does subliminal advertising exist? Discuss.
* By referring to an example of your choice, discuss the role that meaning plays in the context of celebrity endorsement.
* Discuss the ethical concerns surrounding marketing communications.