Leveraging National Crisis for a Public Relations Bonanza Assignment | Leveraging National Crisis
July 1st, 2020
After reading the case “Bayer, Ethics, and the Anthrax Scare: Leveraging National Crisis for a Public Relations Bonanza” by Gringarten & Fernández-Calienes, pages 69-79, write a case study using the Case Analysis Outline attached below.
– The paper is to be clear and concise and students will lose points for improper grammar, punctuation, and misspelling.
– The paper is to be 1000 words in length, current APA style, excluding the title, abstract, and references page.