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Intro to International Business: MGT-321

Assignment Workload


  • This Assignment consists Critical Review.
  • Every student is to submit the assignment individually.
  • Word limit is given only for the 1st Rest Q/Ans word limit is up to the students.


Assignment Purposes/Outcomes:

After completion of Assignment-3 students will able to

  • Give Critical Review considering some basic points given as questions.


Assignment Regulation:

  • All students are encouraged to use their own word.
  • Student must apply “Times New Roman Style” with 1.5 space within their reports.
  • A mark of zero will be given for any submission that includes copying from other resource without referencing it.
  • Assignment -3 should be submitted on or before the end of Week-13.
  • If the assignment shows more than 25% plagiarism, the students would be graded zero.


Assignment Structure:

A.No Type Marks
Assignment-3 Critical Review 5
Total   5



  • Instruction to search the Article:
  1. Via your student services page, log in to the Saudi Digital Library.
  2. After your login with your student ID, search for the following article:
    1. Levitt, T. (1983) ‘Globalisation of markets’, Harvard Business Review, May–June, 92–102.
    2. You may filter results to find articles for the years between 1982-84 so that you could find the article easily.
  • Assignment Questions:

Download the article, read it carefully and answer the questions below.

  1. In your own words, summarize the article (minimum of 300 words). (Marks: 1.5)
  2. Levitt’s paper is considered one of the most significant articles in International Business. Why do you think it is the case? Elaborate. (Marks: 1.5)
  3. The article is about 35 years old, do you think the author’s recommendation for standardization is still valid today? Or has advancement in technology altered the sphere the of international trade. Defend your answer with suitable examples.              (Marks: 2)


  • Due date for the submission of Assignment-3:

Assignment -3 should be posted in the Black Board by 11th week.

The due date for the submission of Assignment-3 will be in the 13th Week.


  • Instructions for the students:
  1. First page of the assignment should be filled with
  • Course Code [MGT-321] and Course Title [ Int.to Intl. Business] and CRN-
  • Student Name and ID. Number
  • Date of Submission
  1. Second page should be Assignment question
  2. After the question page then present your answer by clean and neat layout
  3. Finally your file should be saved as Word Doc like ID.NO- MGT-321 A-3 STUDENT NAME.doc [only CAPITAL LETTERS]


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