For this submission assignment, please choose a Michelin Star Restaurant in New York City from this list. You will need to visit the restaurant’s Web site to get a feel for what its business is like.
Now, imagine that you have just landed your dream job as a Business Analyst for the restaurant you chose. Your job is to provide upper management with credible statistical information to help them make sound business decisions. As the Business Analyst, your work needs to be based upon collecting data and interpreting them through appropriate formulas. You are not the company statistician, so your job is not to crunch a lot of numbers. It is much more about analyzing data and giving your recommendations to the company; however, along the way, you will crunch a few numbers as well. Your first assignment is to look at different types of data for a specific scenario that the company is facing.
The restaurant you chose (hereinafter referred to as “X” in this assignment) is known for ultra-fine dining in New York City but wants to look at expanding into the casual restaurant niche to compete with family restaurants. Before it does that, management needs to do some in-depth research to decide if expansion into this market segment is a good idea, and if so, what the menu for their new restaurant may look like. Of course, the company wants to make money, so they want to ensure that any restaurant they open will give the public an atmosphere and menu choices that are in line with today’s busy lifestyles. However, they have an impeccable reputation to uphold and they want to make sure that any new restaurant will complement and enhance their reputation, not detract from it.
Prepare a PowerPoint presentation of at least 6–8 substantive slides that addresses the following:
Please keep in mind that your PPT should have a Title slide and a Reference slide. You should cite at least 3 credible sources of research to back up your thoughts and ideas on the topics. Great PPTs always have some color, a theme, and some graphics on the slides to keep the audience entertained as they learn. Your PPT slides should only have 4–6 bullet point items on them. The bulk of your presentation should be the speech you put into the Notes section of the PPT slides. Those notes are what you talk about when the slide is being shown to the audience. Make sure you have at least 200 words of substantive information in the Notes section of each slide to elaborate on the topics that you cover on the slide.
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