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Discussion 1

Ackerman and Anderson’s roadmap is one that leadership would take as a reactive measure to fix a problem that can possibly have a detrimental effect on a company. The roadmap is designed to encourage leadership to create their own path according to their circumstance (Weiss, 2016, sec. 3.1). A manager who is watching the performance of their department drop could implement change according to Ackerman and Anderson’s roadman to get the team back on track.

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Preparing to lead the change is the first step. Researching competitors and how the company performs compared to them and creating a case for the needed change are actions that management can take to begin down the path according to the roadmap.

Creating Vision, Commitment and Capability is the next crucial step. Management uses this step to share the desired state of the business and how the business plans to get there. This is where building a case comes into play.

Assessing the Situation can be done by holding meetings to do a pulse-check on the organization.

Plan, Organize, and Implement the Change consists of what has already been completed as far as the planning goes, then roll it out. This is where the vision and building a case is important because this will help launch the change in the direction it was intended to go. This also entails continuing the check-ins to see if the change is going according to plan or if a reset of sorts is needed to get back on track.

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Discussion 2

I chose the Nine Steps of the Ackerman and Anderson’s Road Map for Change. I chose this one because I hadn’t herd of it before and it is a little bit different. “Since both the change process and outcome emerge and evolve—that is, both process and outcome evolve unexpectedly and sometimes become a new or even better development than predicted (Ackerman & Anderson, 2010)—leaders generally launch a planned change without knowing exactly where they are going, even though they have described a clear end or future state” (Weiss, 2016).  When any issue arrives or in order to prevent one, we need to have a good plan. We must analyze issues, we could do the five why’s, get to the bottom of the problem. There will need to be a plan to change and how to do so. Ackerman and Anderson’s Road Map does just that. It lays out nine basic aspects to the change process and gives us an outline to build off to plan our own changes.  I especially like the eighth and ninth step. We need to celebrate change and make it a positive thing, if not people will see it as negative and not want to follow it. Nothing we plan will ever be perfect. Perfection is unattainable, but it is a good goal. We will always need to learn from our mistakes and design flaws and adapt. See issues developing and adjust our plans to work out the kinks or newly created issues form the ongoing changes. I think that Ackerman and Anderson’s model is a good outline for anyone attempting to make a change.


Weiss, Joseph W. (2016). Organizational Change. (2nd ed.



Respond to two peers who did not choose the same tool as you.  Discuss the similarities and differences between the tools.  I picked Cummings and Worley’s five dimensions of leading and managing chang

Discussion 1 2

Based on our readings this week, it could be inferred that when large corporations make significant changes, like Job’s and Cook, initially there’s going to be a shock where customers, employees, and investors will visually see it and experience change. I believe that the media and the press play a pivotal role in the reactions of external entities like the investors and customers. This impacts the companies perception and their likelihood of success based on the media and the press predictions of the organizational change. In view of the chronological order, according to All Excuses Aside, Apple’s Major Problem Is Tim Cook, it states “Tim Cook might be an absolute Mahatma Gandhi of a human being but he does not seem to be the right person to lead the biggest and one of the most technological savvy companies in the world,” (Somaney, 2015, para. 28). Though it was a well-composed argument with compelling evidence, Apple internally was experiencing change.

Surely, customers, especially the investors will react when there is a severe change being experienced by a successful cooperation. Contrary to, a year later in Six Reasons Tim Cook Is Doing A Great Job As Apple’s CEO, it argues that “Since Cook took over in 2011, Apple’s share price has more than doubled. Apple has gained 103.7 percent…turns out that Cook isn’t that bad of a CEO after all,” (Duggan, 2016, para. 2). What I believe to be true is, let’s give credit where credit is due, Cook sold his vision to his leaders and down to his employees where they eventually bought into it creating increase. In Thinking Differently, it notes that Apple had “…registered eight straight quarters of Mac unit growth and has steadily increased its share,” (Jones, 2016, para. 10). The results speak for itself, revealing that despite the drastic change if leadership is steadfast committing to the plan the chance of success increases. That being said commit to the model or plan and ensure that discipline is administered, in the sense of upholding the implemented plan (Weiss, 2016). Despite the organizational change of leadership Cook elevated Apple in that they retained their competitiveness within the industry still selling their vision to customers, investors and their employees.



Jones, C. (2016). Six Reasons Tim Cook Is Doing A Great Job As Apple’s CEO. Forbes. Retrieved from https://www.forbes.com/sites/chuckjones/2015/11/22/six-reasons-tim-cook-is-doing-a-great-job-as-apples-ceo/#24bdcd9742fd

Somaney, J. (2015). c. Forbes.  Retrieved from https://www.forbes.com/sites/jaysomaney/2015/11/15/all-excuses-aside-apples-major-problem-is-tim-cook/#2f0de49baf68

Duggan, W. (2016). Thinking Differently: Steve Jobs’ Last 5 Years Vs. Tim Cook’s First 5 Years At Apple. Benzinga. Retrieved from http://search.ebscohost.com.proxy-library.ashford.edu/login.aspx?direct=true&db=n5h&AN=DBV5BEN71B4309EF7532446&site=eds-live&scope=site

Weiss, J.W. (2016). Organizational Change (2nd ed.)


Discuss any similar or opposing perspectives you have, with at least two of your peers.  Take care to be professional and polite even if your beliefs or viewpoints differ.

Discussion 2 2

Let’s face it, every company, especially in technology, has either very loyal customers or haters; there really isn’t an in between. Apple is the same way. Chuck Jones in the Forbes article explains several reasons why Tim Cook is succeeding as CEO of Apple.

  1. Customers: Apple continually puts out products that are ideal for customers. They have bigger screen iPhones, Apple Watch, IPad/ IPad Pro, Mac products, etc. The Apple Watch is competing with it’s rivals and the Mac doesn’t have much competition. plus, future products that are rumored to be coming out seem to be competitive. They came out with Apple Pay recently, which in my opinion is easier than paying with my card. Now, I understand people the security worries behind it, but IPhones have many measures in place to protect your information.
  2. Emplyees: The Forbes article talks about the culture of Apple changing. It explains how their openness about their mistakes has really changed how people feel about the company. I like how open they have been about updates needed and mistakes they have made. It also explains that they are less confrontational, but I see it as the opposite. I think they are meeting more issues head on and getting more involved in societies opinions now. They have voiced their opinion on issues a whole lot more than the company used to. It may just be the issues that are arising in our society now are some that evoke stronger reactions, but I think there has always been issues of this sort and decisions that need to be made. It any case, society knows there the Apple company stands, which allows customers to decide if they want to support Apple or not, along with their employees.
  3. Stockholders: Apple is doing well against it competitors, which only helps the company and stockholders make money. Apple is coming out with new and inventive products, like the rumored Apple Car, which could compete with other alternative vehicles. Apple’s revenue is also up 116% in 2015, according to Chuck Jones in the Forbes article. There are many reasons why stockholders should be smiling and praying that Apple Pay takes off and the Apple Watch keeps growing. If the Apple Car is actually a concept, then hopefully it will as technologically sound as their other products and add an option in the vehicle world. This would add a whole other catergory to their revenue and a different avenue to expand into.

Jones. C.(2015). Six Reasons Tim Cook is doing A Great Job As Apple’s CEO. Forbes. Retrieved from: https://www.forbes.com/sites/chuckjones/2015/11/22/six-reasons-tim-cook-is-doing-a-great-job-as-apples-ceo/#6df4e9ef42fd (Links to an external site.)Links to an external site.

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