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Read the attachement and give a reply to it, need input , must not summarize the pape, give advice and thoughtful input . 150 words min

Keeping in line with my Marketing Plan, I will be reporting on RayBanzz Photography Inc. this week.

Initially, I didn’t think I would be able to use RayBanzz as a subject due to the size of the business, however, after speaking with the owner, I found they are quite involved with social media.

Twitter: RayBanzz used twitter less than Facebook and Instagram.  Their main focus for marketing through twitter was to reinforce their marketing strategy and to announce deals and promotions they were hosting.  They have a decent following on Twitter, however since its not their main marketing stream, not a lot of emphasis was invested in Twitter compared to the other platforms.

Facebook/Instagram:  Between Facebook and Instagram, RayBanzz invests the majority of their time marketing on these two social media platforms.  Each allows the user to post visual stimulants to the viewer.  In the photography business, where visuals are everything, its important that they are able to exploit these platforms.  Investing the majority of their time, energy, and effort into FaceBook and Instagram has paid dividends and will continue to to be relied upon heavily.

Youtube: While rarely used, RayBanzz posted a few short videos of quick tips/tricks for photographers.  Being that most of his customers enjoy taking pictures, why not share some basic knowledge to improve their own picture taking skills.  Of course, he doestn post all his secrets, but teases his customers with low hanging fruit to attract their business.

Blog:  The owner of RayBanzz is a sole proprietor and publishes his own video blog almost daily.  He often blogs about his life, his children, and his photography business.  Doing so makes him more personable to the customer and more likely to connect with potential customers.  In doing so, he also reveals, from time to time, behind the scenes of some of his photo shoots to share a glimpse of his craft.