Diagnostic Case Study Task Description This assessment task is designed to apply Operations Management principles, theories and models. You are to apply these to analyse the current operations of an organisation described in a short case study. The assignment requires you to write a succinct business report that identifies the operational issues in the case and develops an argument about their root causes. As such, your diagnostic business report presents a cause/effect argument that reflects the insights from extensive research within the academic literature relating to operations management. The objective is to identify and specify the problems that exist (do not try to solve the case study). Some research into the sector would also be beneficial. Full details of the case and assignment requirements are available on the unit website. Assessment Deadline Assessment Due Date: Week 7 Monday (27-Aug-2017) 09:00 AM AEST Assessment Criteria Your diagnostic report will be assessed using a Marking Rubricaccording to the following criteria: • Thorough understanding of relevant concepts, principles, theories, tools and models used in identifying the issues in the case study and diagnosing their causes: 45% • Compelling expression of your evidence-based arguments: 30% • Clear flow of thought throughout the paper with a clear and succinct purpose described in the introduction and a clear and succinct summary of the causes of the issues: 10% • Critical analysis and integration of relevant academic insights from at least ten (10) academic journals: 10% • Appropriate in text referencing and reference list. Adherence to APA formatting: 5% • Report length 2000-words (±10%). Submissions that exceed 2200 words (reference list excluded) will be penalised at a rate of 1% per 100-words (or part thereof) of the nominated assessment value. • Late submissions will also be penalised at the rate of “five per cent of the total marks available for the assessment each calendar day (full or part) it is overdue” (Policy: Assessment of Coursework section 3.2.4) Submission Format Submissions must be in Business Report format using Word with 1.5 line spacing and Times Roman 12 point font. Referencing Style: American Psychological Association (APA) Please include a cover sheet showing the unit name and code, assessment number, your name and student number. Please find the attachment for the case study material http://www.reefmagiccruises.com/your-day/your-day-at-marine-world/
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