This milestone establishes your chosen organization’s direction within the marketplace and introduces your new product or service idea. This is important because it drives the subsequent activities, milestones, and the final project. Without a strong sense of the organization’s purpose within the marketplace, consumer trends, and how to meet target market needs at the appropriate price, management is less likely to maximize the efficiency of business activities, more likely to miss fully meeting the needs of its chosen target market, and—most importantly—lose revenue. This milestone establishes the organization’s indemnity, psychographics and demographics of the target market, and the costs associated with bringing the idea to the market.
Prompt: Use headings within your paper that correspond with each portion of the rubric. Specifically, the following critical elements must be addressed:
Building on your intrapreneurial or entrepreneurial idea from MBA 515, write a paper that addresses the following:
o Describe your corporate mission and brand description and how these two components drive business decisions.
o Assess how your new idea fits into the brand.
o Evaluate the effectiveness of your organization’s current brand and how this influences your new product/service.
For your idea, continue your paper by addressing the following:
o Target Market
Define basic demographics of your targeted consumer or buying style of organizational buyer, and analyze why they are a good choice.
Define behavioral and/or psychographic characteristics of your targeted consumer or buying style of organizational buyer, and analyze why they are a good choice.
o Want or Need
Analyze what your target demographic(s) want or need and how the new idea meets those wants or needs.
Defend why your chosen target demographic(s) is best for this new product/service.
Pricing and Costs
Using the idea that you have chosen, finish your paper by covering the following:
o Determine your fixed and variable costs and how they fit with your company’s short- and long-term goals. Use a narrative with a table to show calculations for cost categories. Provide reasonable estimates for each of the categories. Specific or in-depth financial analysis is not necessary.
o Judge how much your target market is willing to pay for your product/service. Examine competitors’ pricing and explain reasoning for
o Evaluate how much your target market is willing to pay for your product/service if it aligns with their corporate social responsibility (CSR) preferences. Weave CSR into the launch of your new idea.
o Justify your pricing strategy (skimming, penetration, economy, or premium).
When drafting your paper, consider the following:
o The writing should be clear and correct. There should be no major errors of grammar, spelling, organization, or citation style.
o Remember to use headings within the paper that correspond with each portion of the rubric.
Rubric Guidelines for Submission: Submit your completed milestone as a Microsoft Word file with double spacing, 12-point Times New Roman font, and one-inch margins. The recommended length for this milestone is 8 to 10 pages (plus a title page and references). T
Why Choose Us
At Myhomeworkwriters.com, we always aim at 100% customer satisfaction. As such, we never compromise o the quality of our homework services. Our homework helpers ensure that they craft each paper carefully to match the requirements of the instruction form.
Professional Academic Writers
With Myhomeworkwriters.com, every student is guaranteed high-quality, professionally written papers. We ensure that we hire individuals with high academic qualifications who can maintain our quality policy. These writers undergo further training to sharpen their writing skills, making them more competent in writing academic papers.
Our company maintains a fair pricing system for all academic writing services to ensure affordability. Our pricing system generates quotations based on the properties of individual papers.
My Homework Writers guarantees all students of swift delivery of papers. We understand that time is an essential factor in the academic world. Therefore, we ensure that we deliver the paper on or before the agreed date to give students ample time for reviewing.
Myhomeworkwriters.com maintains a zero-plagiarism policy in all papers. As such, My Homework Writers professional academic writers ensure that they use the students’ instructions to deliver plagiarism-free papers. We are very keen on avoiding any chance of similarities with previous papers.
Customer Support 24/7
Our customer support works around the clock to provide students with assistance or guidance at any time of the day. Students can always communicate with us through our live chat system or our email and receive instant responses. Feel free to contact us via the Chat window or support email: firstname.lastname@example.org.
Try it now!
How it works?
Follow these simple steps to get your paper done
Place your order
Fill in the order form and provide all details of your assignment.
Proceed with the payment
Choose the payment system that suits you most.
Receive the final file
Once your paper is ready, we will email it to you.
Our writers complete papers strictly according to your instructions and needs, no matter what university, college, or high school you study in.
Our Homework Writing Services
My Homework Writers holds a reputation for being a platform that provides high-quality homework writing services. All you need to do is provide us with all the necessary requirements of the paper and wait for quality results.
At My Homework Writers, we have highly qualified academic gurus who will offer great assistance towards completing your essays. Our homework writing service providers are well-versed with all the aspects of developing high-quality and relevant essays.
Admission and Business Papers
With Myhomeworkwriters.com, we will help you secure a position at your desired institution. Our essay writing services include the crafting of admissions papers. We will still help you climb your career ladder by helping you write the official papers that will help you secure a job. We will guide you on how to write an outstanding portfolio or resume.
Editing and Proofreading
Myhomeworkwriters.com has a professional editorial team that will help you organize your paper, paraphrase it, and eliminate any possible mistakes. Also, we will help you check on plagiarism to ensure that your final paper posses quality and originality.
My Homework Writers harbors professional academic writers from diverse academic disciplines. As such, we can develop homework writing services in all academic areas. The simplicity or complexity of the paper does not affect the quality of homework writing services.