GMO Fish for Human Consumption
July 6th, 2020
Watch: First GMO Fish for Human Consumption Will Be Produced in Indiana (Aug 10,2018 report).
- What macroenvironmental implications do you see here?
- Which target markets are likely to be most vs. least receptive of this product?
- Would you eat it? Why/Why not?
Watch:Generation Y Entitled?
and Gen Z
- Do marketers need to create separate products and marketing products for each generation?
- Assume that you are the market manager at Lenovo.What key information from outside the company would be important to help in the design of a new laptop for small and medium-sized businesses?
- Alumni director at your institution wants to know how to serve the alumni better. Design a survey of no more than 10 questions that the alumni director can use to ask alumni about their interest in getting more involved with their school.